The forum highlighted the position of Kenya in tourism and conference experience revealing business picked strongly after covid with hotel and conference industry recovering aove that has boasted arrivals and revenue.
According to Chief Executive officer of KICC James Mwaura who spoke during the forum majority of meetings were held in Nairobi and Mombasa and a few in Naivasha thus need to spread the business across the counties.
Training and capacity building of sector players to boost partnerships should be carried out to push for holding of sustainable meetings that protect the environment during this climate change error.Bidding to get the conference is crucial to drive business to Kenya as venue and logistics play a major part in the attractive of the destination.
The meeting resolved to developing national mice strategy and promotion of the destination Kenya with Nairobi boasting of twenty thousand rooms per night.
